A recent data analysis further validated the effectiveness of ambulatory surgery centers (ASCs) using text messaging to conduct patient satisfaction surveys.

The data, which comes from an ASC in Dallas, demonstrated that more than 80% of patients were willing to take a Net Promoter Score (NPS) survey sent via text message. NPS is designed to measure customer experience by asking customers a single question centered around their experience rated on a scale (e.g., 1-5). It is a metric increasingly used by all types of businesses.

5 great ways to use texting to improve your ASC's online reputation

5 great ways to use texting to improve your ASC's online reputation

5 great ways to use texting to improve your ASC's online reputation