GET REAL RESULTS
Don't just take our word for it. Explore the tangible results we've achieved for our healthcare and HR clients. See the remarkable improvements in outcomes and the significant reduction in workload.
Reduced No-Show Rate
Reduced Post-Op Calls
Enrollment Response Rate
HOME HEALTH SEES OVER 50% SURVEY RESPONSE RATE AND VALUABLE FEEDBACK
Fortune 500 Home Health Agency
Two-Way Text Messaging Boosts Engagement in Workplace Wellness Activities - A home health agency used Dialog Health's conversational, two-way text messaging software to achieve significant patient satisfaction survey participation, receive actionable feedback, and collect testimonials for use in marketing materials.
INCREASE IN CAMPAIGN ENGAGEMENT ADDITIONAL EMPLOYEES COMPLETED THEIR WELLNESS ACTIVITIES
REACHED OVER OF THE TARGETED MEMBERS
ADDITIONAL EMPLOYEES COMPLETED THEIR WELLNESS ACTIVITIES
The organization offers wellness programs through its health plan to help employees stay healthy and save on healthcare costs. However, encouraging employees to take part in these programs remains a big challenge. An online health assessment A health screening Choosing a self-guided course on the member portal This company, a leader in privatization, operates in 70 locations across 20 states and employs around 12,000 people who work in government facilities. They sponsor a wellness program for their major medical plan members and use rewards to motivate employees to complete three tasks: 1. 2. 3. Employees had seven months to finish these tasks, or they would face higher healthcare premiums the next year. As the deadline approached, management became concerned because fewer than 20% of employees had completed the tasks. To tackle this issue, the company's wellness partner launched a successful campaign using Dialog Health's texting solutions.
The organization faced a participation issue in its wellness program, with only six weeks until the deadline to earn a wellness incentive, only 1 out of 5 employees completed the required activities. Failing to finish these activities would result in higher healthcare premiums in the coming plan year. To address this, the company, which had 12,000 employees across 70 locations in 20 states, sought a quick, tailored solution from its wellness partner. In response, the wellness provider collaborated with Dialog Health to create an efficient and cost-effective outreach campaign. They utilized SMS/text messages to reach eligible members and achieve three key objectives: delivering personalized content based on employees' wellness participation, outlining the specific tasks necessary to earn incentives, and reminding individuals of their progress and the program's deadline.
The wellness company partnered with Dialog Health to create a mobile communication plan. Its main goals were to remind employees of their wellness tasks and help them track their progress toward earning a premium discount. The campaign targeted 8,080 employees yet to complete wellness activities and 1,920 who had finished and would receive confirmation texts. An advance email notified employees about the text messages and allowed opt-out. The 30-day text campaign sent concise messages on Mondays and Fridays in the early afternoon. Messages were tailored to each member's activity.
This case study illustrates how a simple two-way text message system significantly increased engagement in a company sponsored wellness program, enhancing member satisfaction, and helping employees avoid costly healthcare premium surcharges.
• 70% INCREASE IN CAMPAIGN ENGAGEMENT ADDITIONAL EMPLOYEES COMPLETED THEIR WELLNESS ACTIVITIES
• 86% REACHED OVER OF THE TARGETED MEMBERS
• 5,079 ADDITIONAL EMPLOYEES COMPLETED THEIR WELLNESS ACTIVITIES
Text messaging proved highly effective, with over 92% of the targeted employees having SMS-capable phones. Excluding opt-outs and invalid numbers, the campaign reached 86.5% of the target audience.
The campaign led to 5,079 employees completing their wellness activities early, and post-campaign engagement rose to 70.1% among targeted members and 57.5% among all members Increase Employee
78% of members found text messages helpful for activity completion and surcharge avoidance, and 82% recommended keeping text reminders as a permanent tool, with favorable client remarks.